WALK THE LINE

WALK THE LINE is a runway experience uplifting avant-garde fashion design in the Minneapolis-St. Paul metro area. Six independent designers presented unique collections that explored the duality of futuristic vs. classic styles, bridging together elements of technology, club culture, and science fiction.

As the show’s Creative Director, my role was to conceptualize our brand’s tone, look, and feel and to see its realization across all of our print, social, photography, and video materials. Alongside the producing team, I also created the show experience. The centerpiece was a portal at the head of the runway: an LED arch and pillars which were bisected by spotlights and lasers that shot into the runway and created a tunnel of light.

Below are details from our editorial shoot, social media campaign, and print lookbook, which was offered to all 200+ attendees at our sold-out debut show.

LOOKBOOK VIDEO

A DUAL STUDIOS Production
Creative Direction, Photography, Video Edit, Lookbook Design: Martín Blanco
Producers: Sam Brodsky + Ava Diaz
Director of Photography: Ben Brodsky
Designers: LA Styles, Vixai Fashion, Iridescence Fashion, VWY Design, Dusted Archive, Orinlaen
Models: Aedan Gallagher, Aly Nelson, Hewan Dagmawi, Jarron Williams, Sierra Wicht, Skye McGregor
Stylist: Lizzy Averbeck
Makeup Artist: Summer Rose
Hair Artist: Megan Mac
3D Capture + Animation: Jared Willemsen
Photo Assist: Peng Yang
AC: Serena Violet Hodges
Gaffer: Ian Rahs
BTS: Morgan Chapman
PA: Logan Wendt